Our extensive partnership with Newland Homes, spanning since 2007, signifies our profound understanding of their business. Their dedication to crafting distinctive homes demanded an exceptional online presence, and Newland Homes turned to Unsworth Sugden to bring this vision to life. In an innovative move, we collaborated to leverage the sensory phenomenon of ASMR on their new website, a first in the house builder sector.
Our mobile-first approach catered to over 75% of mobile users, whilst we streamlined management with a COINS-integrated property portal feed. To enrich the user experience, we implemented various features such as interactive site layouts and intuitive navigation with a strong focus on the home buyer journey.