Many agencies produce good brochures. At Unsworth Sugden we produce great brochures.
We have over 30 years experience in producing marketing literature for our clients. Whether you are looking for a high spec 24 page brochure or an inexpensive A4 leaflet, Unsworth Sugden can help. Our experienced team professionally manage every print job from conception, through to completion, making sure your print is delivered on time and to the highest quality. Unsworth Sugden’s professionalism is backed up with the first class creative flair you would expect from one of the the UK’s leading full service advertising agencies. Our clients receive a hassle free ‘print experience’ and are kept up to date at all stages of the print cycle. As well as managing the print for national and international companies, we also help many regional companies fulfil their printing needs.
What Makes a great brochure?
Imagery – Photography is crucial in creating an impressive feel.
Accuracy – Imperative, particularly when dealing with lots of technical data. Unlike web work, once completed, print cannot be changed.
Copywriting – Often overlooked but very important. Many brochures are ruined by poor copy. The right balance of copy and imagery is vital.
Specification – Choosing the right spec is crucial. Whether it is the finish of the brochure or simply the thickness of paper, small variations in spec can alter a reader’s perception of a brochure.
Design – No matter how much money you spend on the specification of a brochure, if the design is poor the brochure will look poor. Make sure you use a professional design team to create your company’s print. Don’t use a printers in-house team just because it works out a little bit cheaper.
Branding – Promoting your company or product’s brand. All marketing literature must be considered as a long term investment into the personality of a brand or product. Brochures must sit consistently with all other marketing literature.
Competitive print buying – No one wants to pay over the odds, no matter how good the end product is. We make sure we buy all of our print at the most competitive prices around.
The power of the newsletter! Have you ever thought about having a company newsletter? It’s a great way of re-establishing your brand with past customers, and highlighting to current customers what you’ve been up to recently, with the possibility of establishing more work for them.