May 26th, 2011
Is it a bird, is it a plane? No it’s a Pure Gym dancing morph!
City-dwellers may have noticed that the streets of Leicester have recently been over run by a team of bright green dancing morphs. The sight may be a strange one, but spotting them could lead to big rewards.
Pure Gym, the company behind the crazy characters, is offering prizes to the first five people who emails them a picture of a morph taken in the city’s streets.
The giveaway includes free six month’s membership to Pure Gym with one free personal training session. The competition is all part of Pure Gym’s official launch campaign for its new club on Walnut Street.
Pure Gym is a new concept, low cost, 24 hour, no contract gym. The club will boast more than 220 pieces of the latest exercise equipment as well as over 40 free classes per week and personal training services. They will also be offering Zumba – a new class which is taking the UK by storm.
Leicester will be the company’s fourteenth branch and one of 15 new clubs planned for this year. Refurbishment work is currently underway at the site, which was formerly the Sturgis Land Rover garage.
Gym Manager, Julie Suggitt said, “Our dancing morphs have already been catching the eyes of passers by in Leicester so we’re calling for any eagled eyed shoppers or residents to take a picture of them on their mobile phone and email them to us The first five we receive will win a prize.
“Better still, if you spot one of the characters why not pose in the picture with them? The best snaps will be posted up onto our Facebook page. The morphs will be hitting the city’s streets at weekends regularly for the next month so keep your eyes peeled!”
Anyone interested in joining Pure Gym is being encouraged to do so now, before the opening, to make the most of the introductory rate of just £9.99 per month.
Pictures of morphs should be emailed to firstname.lastname@example.org. Entrants should state their name and telephone number as well as detailing when and where they spotted the morph.
Pure Gym will open in June. To join or for more information visit the website at www.puregym.com, or visit the Facebook page http://www.facebook.com/pages/Pure-Gym-Leicester/192480670786826 or Twitter at @puregym.