A major part of our role in the PR department is responding quickly and efficiently to enquiries from journalists, whether from trade magazines, your local daily paper, regional weeklies and even freelancers working for the nationals.

It’s particularly important to reply promptly when the request goes out to a whole host of other PR agencies and market experts, as in most cases the quicker you can reply with the correct information in the desired format, the more chance there is of it being included.

So when award winning property journalist Graham Norwood came looking for the top 20 new build developments in any commuter area outside of London, the Unsworth Sugden PR team swung into action.

Not only were we able to supply brief details of developments from a number of our clients, we were also able to supply additional information that was requested including the nearest mainline station and the annual standard class season ticket price.

This swift response proved a success as developments for two clients were then featured in THIS PIECE by Graham in yesterday’s Sunday Telegraph.

A quick response saw us secure client coverage ahead of others

Client Ad Hoc appeared in the Observer newspaper yesterday with a full page article about property guardians, by prominent property writer Graham Norwood.  The PR team was thrilled to secure such prominent and high profile coverage.  Take a look!

http://www.guardian.co.uk/money/2010/jan/10/property-guardian-schemes